J. Toufighi Zavareh

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Active since

2008

Affiliations

J. Toufighi Zavareh is an author at University of Bath specializing in customer satisfaction, business strategy, and customer relationship management.

Top concepts

BusinessMarketingManagementBusiness StrategyMarketing StrategyMarketing ManagementStrategic ManagementCustomer SatisfactionRelationship MarketingRelationship Management

Publications per year

2008–2008

Publications

The adoption of Customer Relationship Management (CRM): an empirical study on Iranian firms

Abbas Keramati, J. Toufighi Zavareh, A. Ellioon et al. · International Journal of Electronic Customer Relationship Management · 2008 · 10 citations

Customer Experience, Customer Satisfaction, Crm Vendors +17

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