Concepedia

Steven Lysonski

SL

51

Publications

4.7K

Citations

30

H-Index

1985

Active since

Affiliations

Marquette University(Current)

University of Canterbury

College of Business Administration

University of Rhode Island

Steven Lysonski is an author at Marquette University specializing in management, marketing, and business.

Top concepts

ManagementMarketingBusinessConsumer ResearchCustomer SatisfactionConsumer BehaviorCultureConsumer CultureArtsSocial Sciences

Publications per year

1985–2016

51

Publications

51

A General Model Of Traveler Destination Choice

Arch G. Woodside, Steven Lysonski · Journal of Travel Research · 1989 · 1.1K citations

Customer Satisfaction, Substantial Evidence Exists, Destination Management +17

Consumer decision‐making styles: a multi‐country investigation

Steven Lysonski, S. Durvasula, Yorgos Zotos · European Journal of Marketing · 1996 · 323 citations

International Marketing, Consumer Study, Consumer Research +19

Assessing the Cross-National Applicability of Consumer Behavior Models: A Model of Attitude Toward Advertising in General

Srinivas Durvasula, J. Craig Andrews, Steven Lysonski et al. · Journal of Consumer Research · 1993 · 288 citations

Cross‐Cultural Generalizability of a Scale for Profiling Consumers' Decision‐Making Styles

Srinivas Durvasula, Steven Lysonski, J. Craig Andrews · Journal of Consumer Affairs · 1993 · 224 citations

Behavioral Decision Making, Consumer Study, Consumer Research +18

A cross-cultural comparison of the ethics of business students

Steven Lysonski, William C. Gaidis · Journal of Business Ethics · 1991 · 207 citations

Culture, Business, Applied Ethic +4

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