Concepedia

Laurence E. Leigh

LE

Statistics

Publications

5

Citations

2.4K

H-Index

5

Active since

1989

Affiliations

University of North Carolina at Chapel Hill(Current)

Birmingham–Southern College

Laurence E. Leigh is an author at University of North Carolina at Chapel Hill specializing in management, marketing, and economics.

Top concepts

MarketingManagementBusinessEconomicsLanguageSemanticsLinguisticsReliabilityGlobalizationGlobal Strategy

Publications per year

1989–2011

5

Publications

5

Reliability of Nominal Data Based on Qualitative Judgments

William D. Perreault, Laurence E. Leigh · Journal of Marketing Research · 1989 · 1.3K citations

Marketing Analytics, Customer Satisfaction, Qualitative Judgments +18

Reliability of Nominal Data Based on Qualitative Judgments

William D. Perreault, Laurence E. Leigh · Journal of Marketing Research · 1989 · 704 citations

Marketing Analytics, Qualitative Judgments, Consumer Research +23

The competitive advantages of nations

Armen Chobanyan, Laurence E. Leigh · International Journal of Emerging Markets · 2006 · 326 citations

Appropriate Development Policies, Industrial Policy, Development Economics +21

CONTESTABILITY IN DEREGULATED AIRLINE MARKETS: SOME EMPIRICAL TESTS

Laurence E. Leigh · Transportation Journal · 1990 · 15 citations

Game Theory, Some Empirical Tests, Market Design +16

The rate of penetration by multinationals into emerging markets: evidence from BRIC

Johny K. Johansson, Laurence E. Leigh · Multinational Business Review · 2011 · 13 citations

International Economics, International Marketing, Trade +23

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