Kevin J. Zeng

Green Knowledge Sharing, Stakeholder Pressure, Absorptive Capacity, and Green Innovation: Evidence from Chinese Manufacturing Firms

Moxi Song, Morgan X. Yang, Kevin J. Zeng et al. · Business Strategy and the Environment · 2020 · 302 citations

Green Manufacturing, Green Innovation, Innovation Management +18

The Impacts of Fear and Uncertainty of COVID-19 on Environmental Concerns, Brand Trust, and Behavioral Intentions toward Green Hotels

Yufan Jian, Irina Y. Yu, Morgan X. Yang et al. · Sustainability · 2020 · 158 citations · Full text

Green Hotels, Green Marketing, Consumer Uncertainty +20

The Relation Between Valence and Arousal in Subjective Experience Varies With Personality and Culture

Peter Kuppens, Francis Tuerlinckx, Michelle Yik et al. · Journal of Personality · 2016 · 133 citations

Environmentally sustainable or economically sustainable? The effect of Chinese manufacturing firms' corporate sustainable strategy on their green performances

Morgan X. Yang, Ji Li, Irina Y. Yu et al. · Business Strategy and the Environment · 2019 · 58 citations

Environmental Performance, Engineering, Sustainable Development +22

Managing loyalty program communications in the digital era: Does culture matter?

Morgan X. Yang, Kevin J. Zeng, Haksin Chan et al. · Journal of Retailing and Consumer Services · 2021 · 33 citations

Customer Experience, Customer Satisfaction, Organizational Communication +12