Concepedia

Beverlee B. Anderson

BB

Statistics

Publications

11

Citations

555

H-Index

11

Active since

1974

Affiliations

California State University, San Marcos(Current)

Beverlee B. Anderson is an author at California State University, San Marcos specializing in marketing, business, and consumer behavior.

Publications per year

1974–2017

11

Publications

11

Metatheory and Consumer Research

Beverlee B. Anderson, Gerald Zaltman, Christian Pinson et al. · Journal of Marketing · 1974 · 197 citations

Business, Marketing, Marketing Management +11

The Under-50 and Over-50 Travelers: A Profile of Similarities and Differences

Beverlee B. Anderson, Lynn Langmeyer · Journal of Travel Research · 1982 · 173 citations

Management, Marketing, Marketing Management +10

The multiple identities of sustainability

Cătălin Raţiu, Beverlee B. Anderson · World Journal of Science Technology and Sustainable Development · 2015 · 39 citations · Full text

Natural Resources, Sustainability Management, Environmental Values +14

A Cross-Cultural Study of Consumer Attitudes Toward Time

Glen H. Brodowsky, Beverlee B. Anderson · Journal of Global Marketing · 2000 · 26 citations

Business, Marketing, Marketing Management +12

The identity crisis of sustainable development

Cătălin Raţiu, Beverlee B. Anderson · World Journal of Science Technology and Sustainable Development · 2014 · 21 citations · Full text

Social Sciences, Development Studies, Sustainability Management +8

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