Concepedia

Machiel J. Reinders

MJ

42

Publications

2.8K

Citations

28

H-Index

2008

Active since

Affiliations

Wageningen University & Research(Current)

Institute of Agrifood Research and Technology

Aarhus University

Vrije Universiteit Amsterdam

Tilburg University

Machiel J. Reinders is an author at Wageningen University & Research specializing in marketing, consumer research, and consumer behavior.

Top concepts

MarketingConsumer ResearchManagementConsumer BehaviorBusinessHealthFood ChoicePublic HealthNutritionFood Marketing

Publications per year

2008–2024

42

Publications

42

Consequences of Forcing Consumers to Use Technology-Based Self-Service

Machiel J. Reinders, Pratibha A. Dabholkar, R.T. Frambach · Journal of Service Research · 2008 · 313 citations · Full text

Customer Satisfaction, Behavioral Decision Making, Digital Marketing +18

Consumer innovativeness and its correlates: A propositional inventory for future research

Jos Bartels, Machiel J. Reinders · Journal of Business Research · 2010 · 266 citations

Marketing, Propositional Inventory, Economics +11

Consumer perception of bio-based products—An exploratory study in 5 European countries

S.J. Sijtsema, Marleen C. Onwezen, Machiel J. Reinders et al. · NJAS - Wageningen Journal of Life Sciences · 2016 · 186 citations · Full text

The development of a single-item Food Choice Questionnaire

Marleen C. Onwezen, Machiel J. Reinders, M.C.D. Verain et al. · Food Quality and Preference · 2018 · 155 citations · Full text

Food Choice, Nutrition, Food Marketing +7

Social identification, social representations, and consumer innovativeness in an organic food context: A cross-national comparison

Jos Bartels, Machiel J. Reinders · Food Quality and Preference · 2009 · 153 citations

Marketing, Food Marketing, Consumer Culture +13

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