Concepedia

Borham Yoon

BY

8

Publications

494

Citations

8

H-Index

2017

Active since

Affiliations

University of Tennessee at Knoxville(Current)

Kosin University

Sunchon National University

Oklahoma State University

Borham Yoon is an author at University of Tennessee at Knoxville specializing in management, business, and customer satisfaction.

Top concepts

ManagementBusinessMarketingConsumer ResearchCustomer SatisfactionPublic HealthFood MarketingConsumer BehaviorFood Delivery SystemsLaw

Publications per year

2017–2024

8

Publications

8

The effects of corporate social responsibility on firm performance: A stakeholder approach

Borham Yoon, Yeasun Chung · Journal of Hospitality and Tourism Management · 2018 · 221 citations

Stakeholder Management, Firm Performance, Stakeholder Theory +13

Factors Influencing Customer Decisions to Use Online Food Delivery Service during the COVID-19 Pandemic

Kyungyul Jun, Borham Yoon, Seung-Suk Lee et al. · Foods · 2021 · 100 citations · Full text

Customer Satisfaction, Digital Marketing, Consumer Research +20

Consumer Attitude and Visit Intention toward Food-Trucks: Targeting Millennials

Borham Yoon, Yeasun Chung · Journal of Foodservice Business Research · 2017 · 75 citations

Restaurant Industry Practices to Promote Healthy Sustainable Eating: A Content Analysis of Restaurant Websites Using the Value Chain Approach

Borham Yoon, Yeasun Chung, Kyungyul Jun · Sustainability · 2020 · 34 citations · Full text

Customer Satisfaction, Nutrition, Restaurant Industry Practices +28

Understanding food truck customers: Selection attributes and customer segmentation

Hayeon Choi, Eun-Kyong Choi, Borham Yoon et al. · International Journal of Hospitality Management · 2020 · 30 citations

Customer Satisfaction, Customer Profiling, Management +7

Rows per page

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