Concepedia

Óscar González‐Benito

ÓG

58

Publications

3.9K

Citations

32

H-Index

2000

Active since

Affiliations

Universidad de Salamanca(Current)

Óscar González‐Benito is an author at Universidad de Salamanca specializing in marketing, business, and management.

Top concepts

MarketingManagementBusinessConsumer ResearchConsumer BehaviorEconomicsBusiness StrategyStrategic ManagementCustomer SatisfactionInteractive Marketing

Publications per year

2000–2023

58

Publications

58

Environmental proactivity and business performance: an empirical analysis

Javier González Benito, Óscar González‐Benito · Omega · 2004 · 667 citations

Environmental Performance, Environmental Proactivity, Engineering +9

The role of stakeholder pressure and managerial values in the implementation of environmental logistics practices

Javier González Benito, Óscar González‐Benito · International Journal of Production Research · 2006 · 311 citations

Environmental Performance, Sustainability Performance, Stakeholder Analysis +22

A study of determinant factors of stakeholder environmental pressure perceived by industrial companies

Javier González Benito, Óscar González‐Benito · Business Strategy and the Environment · 2008 · 234 citations

Environmental Performance, Environmental Impact Assessment, Stakeholder Analysis +20

Role of entrepreneurship and market orientation in firms' success

Óscar González‐Benito, Javier González Benito, Pablo Antonio Muñoz Gallego · European Journal of Marketing · 2009 · 187 citations

Market Orientation, Entrepreneurial Innovation, Entrepreneurial Phenomenon +13

Asymmetric competition in retail store formats: Evaluating inter- and intra-format spatial effects

Óscar González‐Benito, Pablo Antonio Muñoz Gallego, Praveen K. Kopalle · Journal of Retailing · 2005 · 170 citations

Economics, Interactive Marketing, Management +9

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