Concepedia

Ruihe Yan

RY

Statistics

Publications

6

Citations

166

H-Index

6

Active since

2016

Affiliations

Hefei University of Technology(Current)

Xi'an Jiaotong University

Anhui University

Ruihe Yan is an author at Hefei University of Technology specializing in marketing, management, and consumer research.

Top concepts

MarketingManagementConsumer ResearchTourismBusinessConsumer BehaviorInteractive MarketingHospitalityCommunicationUser Experience

Publications per year

2016–2024

6

Publications

6

Switching from hotels to peer-to-peer accommodation: an empirical study

Ruihe Yan, Kem Z.K. Zhang, Yugang Yu · Information Technology and People · 2019 · 53 citations

Customer Satisfaction, Tourism Management, P2p Accommodation +17

Peer-to-peer accommodation platform affordance: Scale development and empirical investigation

Ruihe Yan, Xiang Gong · Journal of Business Research · 2022 · 30 citations

Engineering, Community Engagement, User Experience +6

Mitigating property quality uncertainty and property fit uncertainty in online peer-to-peer accommodation platforms: an uncertainty reduction theory perspective

Ruihe Yan, Xiang Gong · International Journal of Contemporary Hospitality Management · 2022 · 30 citations

Customer Satisfaction, P2p Accommodation, Consumer Research +22

Listing popularity on the peer-to-peer accommodation platform: the heuristic-systematic and uncertainty reduction perspectives

Ruihe Yan, Kem Zikun Zhang, Xiang Gong · International Journal of Contemporary Hospitality Management · 2021 · 24 citations

Tourism Management, Consumer Research, Social Influence +21

Online impulsive buying in social commerce: A mixed-methods research

Haiqin Xu, Xiang Gong, Ruihe Yan · Information & Management · 2024 · 16 citations

Online Customer Behavior, Behavioral Sciences, Behavioral Decision Making +9

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