Concepedia
Statistics
Publications
26
Citations
1.3K
H-Index
19
Active since
2000
Affiliations
Universitat Oberta de Catalunya(Current)
Universidad de Granada
Nanjing University of Science and Technology
University of Almería
University of Miami
Inma Rodríguez‐Ardura is an author at Universitat Oberta de Catalunya specializing in marketing, business, and online learning.
Publications per year
2000–2024
E-learning continuance: The impact of interactivity and the mediating role of imagery, presence and flow
Inma Rodríguez‐Ardura, Antoni Meseguer‐Artola · Information & Management · 2015 · 197 citations · Full text
Education, Educational Technology, Higher Education +17
Modelling students' flow experiences in an online learning environment
Irene Esteban-Millat, Francisco J. Martínez‐López, Rubén Huertas-García et al. · Computers & Education · 2013 · 128 citations
Education, Educational Technology, Teaching +14
Utilitarian motivations in online consumption: Dimensional structure and scales
Francisco J. Martínez‐López, Cintia Pla-García, Juan Carlos Gázquez‐Abad et al. · Electronic Commerce Research and Applications · 2014 · 94 citations
Business, Marketing, Social Psychology +14
Flow in e‐learning: What drives it and why it matters
Inma Rodríguez‐Ardura, Antoni Meseguer‐Artola · British Journal of Educational Technology · 2016 · 92 citations · Full text
Education, Educational Psychology, Educational Technology +14
What leads people to keep on e-learning? An empirical analysis of users' experiences and their effects on continuance intention
Inma Rodríguez‐Ardura, Antoni Meseguer‐Artola · Interactive Learning Environments · 2014 · 84 citations
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