Concepedia

Ranjit Voola

RV

22

Publications

2.1K

Citations

20

H-Index

2002

Active since

Affiliations

The University of Sydney(Current)

University of Newcastle Australia

Sunway University

Shandong University

Shippensburg University

Ranjit Voola is an author at The University of Sydney specializing in management, marketing, and business.

Top concepts

ManagementMarketingBusinessBusiness StrategyStrategic ManagementConsumer ResearchCustomer SatisfactionBrand EquityStrategyBrand Strategy

Publications per year

2002–2024

22

Publications

22

Customer engagement behaviours in social media: capturing innovation opportunities

Jamie Carlson, Mohammad M. Rahman, Ranjit Voola et al. · Journal of Services Marketing · 2018 · 327 citations

Customer Satisfaction, Digital Marketing, Consumer Research +22

Enhancing brand relationship performance through customer participation and value creation in social media brand communities

Jamie Carlson, Jessica Wyllie, Mohammad M. Rahman et al. · Journal of Retailing and Consumer Services · 2018 · 202 citations

Customer Satisfaction, Brand Relationship Performance, Digital Marketing +16

Integrating the Development of Graduate Attributes Through Constructive Alignment

Lesley Treleaven, Ranjit Voola · Journal of Marketing Education · 2008 · 197 citations

Graduate Attributes, Student Assessment, Design +12

Feel the VIBE: Examining value-in-the-brand-page-experience and its impact on satisfaction and customer engagement behaviours in mobile social media

Jamie Carlson, Mohammad M. Rahman, Alex H. Taylor et al. · Journal of Retailing and Consumer Services · 2017 · 169 citations

Customer Engagement Behaviours, Customer Satisfaction, Customer Experience +11

Convergence of business, innovation, and sustainability at the tipping point of the sustainable development goals

Fara Azmat, Weng Marc Lim, Abdul Moyeen et al. · Journal of Business Research · 2023 · 164 citations · Full text

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