Concepedia
Statistics
Publications
10
Citations
710
H-Index
Active since
1997
Affiliations
University of Lethbridge(Current)
Purdue University West Lafayette
Bilecik Şeyh Edebali Üniversitesi
Tanya Drollinger is an author at University of Lethbridge specializing in marketing, active listening skills, and business.
Publications per year
1997–2017
Development and validation of the active empathetic listening scale
Tanya Drollinger, Lucette B. Comer, Patricia T. Warrington · Psychology and Marketing · 2005 · 209 citations
Social Sciences, Marketing, Psychology +17
Active Empathetic Listening and Selling Success: A Conceptual Framework
Lucette B. Comer, Tanya Drollinger · Journal of Personal Selling and Sales Management · 1999 · 192 citations · Full text
Management, Marketing, Marketing Management +15
Salesperson's listening ability as an antecedent to relationship selling
Tanya Drollinger, Lucette B. Comer · Journal of Business and Industrial Marketing · 2013 · 105 citations
Social Sciences, Communication, Marketing +17
Charity Appeals Using Celebrity Endorsers: Celebrity Attributes Most Predictive of Audience Donation Intentions
Walter Wymer, Tanya Drollinger · VOLUNTAS International Journal of Voluntary and Nonprofit Organizations · 2014 · 54 citations
Social Sciences, Marketing, Social Psychology +14
Endorsement Practice: How Agencies Select Spokespeople
B. Zafer Erdoğan, Tanya Drollinger · Journal of Advertising Research · 2008 · 43 citations
Business, Marketing, Marketing Management +10
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