Concepedia
Statistics
Publications
42
Citations
10.3K
H-Index
32
Active since
1985
Affiliations
Louisiana State University(Current)
University of Colorado Boulder
University of Colorado System
University of Florida
University of Virginia
Donald R. Lichtenstein is an author at Louisiana State University specializing in consumer research, marketing, and management.
Top concepts
Consumer ResearchMarketingManagementBusinessConsumer BehaviorBehavioral Decision MakingEconomicsBehavioral EconomicsConsumer UncertaintyCustomer Satisfaction
Publications per year
1985–2024
The Effect of Corporate Social Responsibility on Customer Donations to Corporate-Supported Nonprofits
Donald R. Lichtenstein, Minette E. Drumwright, Bridgette M. Braig · Journal of Marketing · 2004 · 1.6K citations
Customer Satisfaction, Socially Responsible Product, Consumer Study +19
Price Perceptions and Consumer Shopping Behavior: A Field Study
Donald R. Lichtenstein, Nancy M. Ridgway, Richard G. Netemeyer · Journal of Marketing Research · 1993 · 1.3K citations
Consumer Uncertainty, Behavioral Decision Making, Consumer Research +18
Distinguishing Coupon Proneness from Value Consciousness: An Acquisition-Transaction Utility Theory Perspective
Donald R. Lichtenstein, Richard G. Netemeyer, Scot Burton · Journal of Marketing · 1990 · 991 citations
Customer Satisfaction, Behavioral Decision Making, Consumer Study +17
Donald R. Lichtenstein, Nancy M. Ridgway, Richard G. Netemeyer · Journal of Marketing Research · 1993 · 864 citations
Consumer Uncertainty, Behavioral Decision Making, Consumer Study +17
Correlates of Price Acceptability
Donald R. Lichtenstein, Peter Bloch, William C. Black · Journal of Consumer Research · 1988 · 576 citations
Price Acceptability, Consumer Economics, Consumer Uncertainty +17
1–5 of 42