Concepedia

U. N. Umesh

UN

23

Publications

881

Citations

15

H-Index

1984

Active since

Affiliations

Washington State University(Current)

Washington State University Vancouver

The University of Texas at Austin

Southeastern Louisiana University

University of Minnesota, Duluth

U. N. Umesh is an author at Washington State University specializing in management, marketing, and business.

Top concepts

ManagementBusinessMarketingEngineeringStatisticsConsumer ResearchConsumer BehaviorStrategic ManagementBusiness StrategyBehavioral Decision Making

Publications per year

1984–2017

23

Publications

23

Antecedents of the Attraction Effect: An Information-Processing Approach

Sanjay Mishra, U. N. Umesh, Donald E. Stem · Journal of Marketing Research · 1993 · 211 citations

Consumer Uncertainty, Behavioral Decision Making, Consumer Study +25

A Critical Evaluation of the Randomized Response Method

U. N. Umesh, Robert A. Peterson · Sociological Methods & Research · 1991 · 99 citations

Survey (Human Research), Engineering, Data Science +14

Interjudge Agreement and the Maximum Value of Kappa

U. N. Umesh, Robert A. Peterson, Matthew H. Sauber · Educational and Psychological Measurement · 1989 · 67 citations

Reliability, Negotiation, Observed Degree +9

Outsourcing and Performance in Entrepreneurial Firms: Contingent Relationships with Entrepreneurial Configurations*

Manjula S. Salimath, John B. Cullen, U. N. Umesh · Decision Sciences · 2008 · 65 citations

Empirical Typology, Startup Ecosystem, Entrepreneurial Firms +17

E-Learning as an Emerging Entrepreneurial Enterprise in Universities and Firms

Minh Q. Huynh, U. N. Umesh, Joseph S. Valacich · Communications of the Association for Information Systems · 2003 · 59 citations · Full text

E-learning, Startup Ecosystem, Education +22

Rows per page

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