Concepedia

Ayan Ghosh Dastidar

AG

3

Publications

130

Citations

3

H-Index

2022

Active since

Affiliations

Georgia State University(Current)

University of Southern Denmark

Ayan Ghosh Dastidar is an author at Georgia State University specializing in management, marketing, and consumer research.

ORCID

Top concepts

Publications per year

2022–2022

3

Publications

3

A longitudinal study of B2B customer engagement in LinkedIn: The role of brand personality

Roberto Mora Cortez, Ayan Ghosh Dastidar · Journal of Business Research · 2022 · 70 citations · Full text

Managing the content of LinkedIn posts: Influence on B2B customer engagement and sales?

Roberto Mora Cortez, Wesley J. Johnston, Ayan Ghosh Dastidar · Journal of Business Research · 2022 · 47 citations · Full text

, , +19

Societal Spillovers of TV Advertising: Social Distancing During a Public Health Crisis

Ayan Ghosh Dastidar, Sarang Sunder, Denish Shah · Journal of Marketing · 2022 · 13 citations

, , +24

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