Concepedia
Statistics
Publications
25
Citations
1.2K
H-Index
20
Active since
2001
Affiliations
University of Alberta(Current)
Capital University of Economics and Business
University of Winnipeg
Pace University
Kyle B. Murray is an author at University of Alberta specializing in marketing, management, and consumer research.
Top concepts
MarketingManagementConsumer ResearchUser ExperienceConsumer BehaviorEngineeringBehavioral Decision MakingDesignDecision TheorySocial Sciences
Publications per year
2001–2023
Preference Construction and Persistence in Digital Marketplaces: The Role of Electronic Recommendation Agents
Gerald Häubl, Kyle B. Murray · Journal of Consumer Psychology · 2003 · 157 citations
An Arousal Regulation Explanation of Mood Effects on Consumer Choice
Fabrizio Di Muro, Kyle B. Murray · Journal of Consumer Research · 2012 · 154 citations
Consumer Uncertainty, Behavioral Decision Making, Consumer Study +19
The Role of Arousal in Congruity-Based Product Evaluation
Theodore J. Noseworthy, Fabrizio Di Muro, Kyle B. Murray · Journal of Consumer Research · 2014 · 144 citations
"Double Agents": Assessing the Role of Electronic Product Recommendation Systems
Gerald Häubl, Kyle B. Murray · SSRN Electronic Journal · 2005 · 77 citations · Full text
Feeling the values: How pride and awe differentially enhance consumers’ sustainable behavioral intentions
Yan Li, Hean Tat Keh, Kyle B. Murray · Journal of the Academy of Marketing Science · 2023 · 73 citations · Full text
1–5 of 25