Statistics
Publications
14
Citations
498
H-Index
12
Active since
2012
Ken Kyid Yeoh is an author at University of Nottingham Malaysia Campus specializing in management, business, and social sciences.
Publications per year
2012–2021
14
14
Saeed Pahlevan Sharif, Long She, Ken Kyid Yeoh et al. · The Journal of Marketing Theory and Practice · 2021 · 71 citations
Behavioral Decision Making, Social Psychology, Consumer Research +20
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