Publication | Closed Access
How does green communication promote the green consumption intention of social media users?
38
Citations
128
References
2024
Year
Social Media UsersGreen MarketingEngineeringDigital MarketingGreen InnovationCommunicationGreen CommunicationsSocial MediaGreen IctManagementConsumer BehaviorGreen Decision-makingSocial ImpactSustainable MarketingGreen CommunicationMarketingSocial ComputingInteractive MarketingGreen Consumption Intention
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