A complimentary extended warranty: Profit analysis and pricing strategy

Warranty Policy and Extended Service Contracts: Theory and an Application to Automobiles

Vineet Padmanabhan, Ram C. Rao · Marketing Science · 1993 · 199 citations

Law, Business Economics, Contract Theory +13

Optimal Price and Protection Period Decisions for a Product Under Warranty

Theodore S. Glickman, Paul D. Berger · Management Science · 1976 · 196 citations

Management, Operations Management, Pricing Strategy +12

A customized two-dimensional extended warranty with preventive maintenance

Yeu‐Shiang Huang, Chao-Da Huang, Jyh-Wen Ho · European Journal of Operational Research · 2016 · 119 citations

Engineering, Operations Management, Maintenance Engineering +6

Warranty Economic Decision Models: A Summary and Some Suggested Directions for Future Research

Marlin U. Thomas, S. S. Rao · Operations Research · 1999 · 113 citations

Law, Business Economics, Economics +9

Cost analysis of two-dimensional warranty for products with periodic preventive maintenance

Yeu‐Shiang Huang, Wei-Yo Gau, Jyh-Wen Ho · Reliability Engineering & System Safety · 2014 · 104 citations

Engineering, Industrial Engineering, Operations Management +14