Concepedia
Journal of Brand Management · 2018 · 44 citations · 114 references
Social SciencesMarketingSocial PsychologyPersuasionConsumer CultureCross-cultural Consumer BehaviorSource CredibilityWord-of-mouth MarketingCross-cultural Consumer ResponseInformation Search ProcessWord-of-mouth DriversWord-of-mouth EffectsWord-of-mouth Search
114
Evaluating Structural Equation Models with Unobservable Variables and Measurement Error
Claes Fornell, David F. Larcker · Journal of Marketing Research · 1981 · 67.9K citations
Social Sciences, Educational Measurement, Econometrics +15
Claes Fornell, David F. Larcker · Journal of Marketing Research · 1981 · 60.8K citations
Multivariate Data Analysis.
H. Herne, William W. Cooley, Paul R. Lohnes · Journal of the Royal Statistical Society Series A (General) · 1973 · 35.9K citations
Natural Sciences, Data Science, Categorical Data Analysis +13
Culture's Consequences: Comparing Values, Behaviors, Institutions, and Organizations across Nations
Rabi S. Bhagat, Geert Hofstede · Academy of Management Review · 2002 · 22K citations
Management, Organization Studies, Organizational Behavior +17
Culture's Consequences: International Differences in Work-Related Values.
Arndt Sorge, Geert Hofstede · Administrative Science Quarterly · 1983 · 15.2K citations
Management, Cultural Studies, Organizational Behavior +13