Concepedia

Pricing and rebate strategies for an e-shop with a cashback website

Yong‐Wu Zhou, Bin Cao, Qinshen Tang, Wenhui Zhou

European Journal of Operational Research · 2017 · 48 citations · 25 references

Concepts

BusinessMarketingMarketing ManagementE-commerce RetailingE-commerce SystemsPricing StrategyBusiness-to-consumer E-commerceE-commerce ManagementE-commerce MarketingE-commerce StrategyOnline Consumer BehaviorOnline MarketplacesCashback RewardsOnline Pricing StrategyOnline Retail PricingPurchase RebatesRebate Pricing

References

25

Theory of Industrial Organization.

Ariel Rubinstein, Jean Tirole · Economica · 1989 · 5.4K citations

Management, Economics, Organization Studies +9

Direct Marketing, Indirect Profits: A Strategic Analysis of Dual-Channel Supply-Chain Design

Wei–yu Kevin Chiang, Dilip Chhajed, James D. Hess · Management Science · 2003 · 1.8K citations

Management, Marketing, Supply Chain Management +17

Supply Chain Coordination Under Channel Rebates with Sales Effort Effects

Terry A. Taylor · Management Science · 2002 · 876 citations · Full text

Management, Business Economics, Supply Chain Management +12

Product and Price Competition in a Duopoly

K. Sridhar Moorthy · Marketing Science · 1988 · 840 citations

Business, Business Economics, Economics +17

Optimal Pricing and Return Policies for Perishable Commodities

Barry Alan Pasternack · Marketing Science · 2008 · 838 citations

Management, Industrial Engineering, Operations Management +17