Universiti Utara Malaysia Institutional Repository (Universiti Utara Malaysia) · 2016 · 21 citations · 9 references
Open access
EducationEducational TechnologyInstructionE-learningInstructional DesignPedagogyMotivationMotivation In Adult LearningMotivation In Language LearningMotivation In LearningMultimedia Instructional ContentMultimedia LearningClassroom MotivationEducational Multimedia DesignLearner MotivationMotivation In Learning DesignMotivational ModelingMultimedia Learning DesignMultimedia Presentation DesignStudent Motivation Modeling
This paper describes the design of multimedia E-book (mE-book) based on the Keller’s ARCS Model of Motivational Design (1987).This paper also presented the implementation of mE-book as a motivating learning aid to promote ESL language learning in Polytechnic classrooms. Sixty (60) Polytechnic students experienced mE-book in their language classroom and their perceived motivation towards this learning material is measured using the Instructional Materials Motivation Survey (IMMS). This study is an attempt to adduce a scope for implementing multimedia in language learning in a motivating way for adult learners.
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