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Using event related potentials to identify a user's behavioural intention aroused by product form design

Behavioral SciencesBehavioural IntentionBehavioral Decision MakingAffective DesignProduct ExperienceInteractive MarketingDesignManagementUser ExperienceConsumer ResearchPersuasive TechnologyIntention RecognitionProduct Form DesignUser PerceptionMarketingPersuasionHealth Sciences