The effects of environmental and luxury beliefs on intention to patronize green hotels: the moderating effect of destination image

Abstract

Nathaniel D. Linea* & Lydia Hanksba Dedman School of Hospitality, Florida State University, B4105 University Center, 288 Champions Way, Tallahassee, FL 32306, USAb Dedman School of Hospitality, Florida State University, B4114 University Center, 288 Champions Way, Tallahassee, FL 32306, USANathan Line is an assistant professor in the Dedman School of Hospitality at Florida State University. His primary research interests include sustainable hospitality provision and sustainable destination management.Lydia Hanks is an assistant professor in the Dedman School of Hospitality at Florida State University. Her primary research interests include corporate social responsibility, service failure and recovery, and consumer behavior.