Understanding the MOOCs continuance: The role of openness and reputation

Perceived Usefulness, Perceived Ease of Use, and User Acceptance of Information Technology

Fred D. Davis · MIS Quarterly · 1989 · 61.4K citations

Evaluating Structural Equation Models with Unobservable Variables and Measurement Error

Claes Fornell, David F. Larcker · Journal of Marketing Research · 1981 · 60K citations

Customer Satisfaction, Quality Of Life, Measurement Theory +18

Self-determination theory and the facilitation of intrinsic motivation, social development, and well-being.

Richard M. Ryan, Edward L. Deci · American Psychologist · 2000 · 32.9K citations

Social Psychology, Educational Psychology, Education +16

Self-determination theory and the facilitation of intrinsic motivation, social development, and well-being.

Richard M. Ryan, Edward L. Deci · American Psychologist · 2000 · 27.1K citations

Quality Of Life, Social Psychology, Educational Psychology +25

User Acceptance of Computer Technology: A Comparison of Two Theoretical Models

Fred D. Davis, Richard P. Bagozzi, Paul R. Warshaw · Management Science · 1989 · 24.9K citations

Customer Satisfaction, Behavioral Decision Making, Consumer Research +20