Motivation to learn and diversity training: Application of the theory of planned behavior

Abstract

Abstract Although training programs are an important component in most companies' diversity initiatives, little theoretical guidance is available for their implementation. This article proposes a model based on the theory of planned behavior, which addresses the roles of attitude, subjective norms, and perceived behavioral control in motivation to learn from a diversity training program. The model suggests a number of hypotheses that could be tested to enhance our understanding of the motivation‐to‐learn construct. Additionally, the model provides practical advice for companies seeking to implement successful diversity training programs.