Concepedia

Consumer and Industrial Buying Behavior

Donald E. Vinson, Arch G. Woodside, Jagdish N. Sheth, Peter Bennett

Journal of Marketing · 1978 · 621 citations · 0 references

Concepts

BusinessMarketingConsumer BehaviorConsumer Decision-makingConsumer Demand AnalysisConsumer TheoryCustomer LoyaltyDemand AnalysisOrganizational Buying BehaviorConsumer Buying BehaviorConsumer Purchasing BehaviorIndustrial Buying Behavior