Karlshochschule International University

Brand Performances in Social Media

Sangeeta Singh, Stephan Sonnenburg · Journal of Interactive Marketing · 2012 · 373 citations

On the trace-free Einstein equations as a viable alternative to general relativity

George Ellis, Henk van Elst, Jeff Murugan et al. · Classical and Quantum Gravity · 2011 · 212 citations · Full text

On the performative power of financial models

Ekaterina Svetlova · Economy and Society · 2012 · 99 citations

Economics, Abstract Financial Models, Computational Finance +12

Place branding: Aligning multiple stakeholder perception of visual and auditory communication elements

Filareti Kotsi, Melodena Stephens Balakrishnan, Ian Michael et al. · Journal of Destination Marketing & Management · 2016 · 78 citations

Advertising, Place Branding, Personal Branding +10

When does it make sense to do it again? An empirical investigation of contingency factors of movie remakes

Björn Bohnenkamp, Ann-Kristin Knapp, Thorsten Hennig‐Thurau et al. · Journal of Cultural Economics · 2014 · 55 citations

Film Study, Journalism, Bias +6