Concepedia

Viewership Identity

Viewership Identity is a theoretical construct within audience studies that denotes the socially and culturally mediated sense of self that emerges through an individual’s engagement with media content as a viewer, distinguishing it from broader audience identities by its specific focus on the performative and interpretive roles enacted during acts of viewing.

49

Publications

2.4K

Citations

79

Authors

44

Institutions

Publications per year

2017–2026

12

Parents

Publications

49

Why do audiences choose to keep watching on live video streaming platforms? An explanation of dual identification framework

Mu Hu, Mingli Zhang, Yu Wang · Computers in Human Behavior · 2017 · 660 citations

, , +14

Makeover TV: selfhood, citizenship, and celebrity

Choice Reviews Online · 2010 · 136 citations

, , +11

More Kawaii than a Real-Person Live Streamer: Understanding How the Otaku Community Engages with and Perceives Virtual YouTubers

Zhicong Lu, Chenxinran Shen, Jiannan Li et al. · 2021 · 130 citations · Full text

, , +15

To watch or to play, it is in the game: The game culture on Twitch.tv among performers, plays and audiences

Enrico Gandolfi · Journal of Gaming & Virtual Worlds · 2016 · 115 citations

, , +17

The peculiar public of television

Daniel Dayán · Media Culture & Society · 2001 · 95 citations

, , +16

1–5 of 49

Authors

79

  1. PM
    Phoebe Maares

    University of Vienna, Austria

    1 publications · 82 citations

    1

    h-index

  2. MD
    Michael D. Basil

    University of Lethbridge, Canada

    1 publications · 12 citations

    1

    h-index

  3. MT
    Mina Tsay

    Boston University, United States

    1 publications · 27 citations

    1

    h-index

  4. AB
    Ayelet Baram‐Tsabari

    Technion – Israel Institute of Technology, Israel

    1 publications · 13 citations

    1

    h-index

  5. HJ
    Hyejung Ju

    Claflin University, United States

    1 publications · 70 citations

    1

    h-index

1–5 of 79

Institutions

44

  1. Ohio University

    Athens, United States

    1 h-index

    2 publications

    30 citations

  2. Södertörn University

    Huddinge, Sweden

    1 h-index

    1 publications

    39 citations

  3. Centre National pour la Recherche Scientifique et Technique (CNRST)

    Rabat, Morocco

    1 h-index

    1 publications

    95 citations

  4. University of Missouri

    Columbia, United States

    1 h-index

    1 publications

    16 citations

  5. Queensland University of Technology

    Brisbane, Australia

    1 h-index

    2 publications

    92 citations

  6. Western Washington University

    Bellingham, United States

    1 h-index

    1 publications

    12 citations

  7. Queen Mary University of London

    London, United Kingdom

    1 h-index

    1 publications

    30 citations

  8. University of Wollongong

    Wollongong, Australia

    1 h-index

    1 publications

    14 citations

1–8 of 44

Venues

  1. Psychology of Popular Media Culture

    PPMC · 3 publications · 164 citations

    3

    h-index

  2. ACR North American Advances

    2 publications · 37 citations

    2

    h-index

  3. Media Culture & Society

    2 publications · 111 citations

    2

    h-index

  4. Choice Reviews Online

    CRO · 2 publications · 159 citations

    2

    h-index

  5. Journalism & Mass Communication Quarterly

    JMCQ · 1 publications · 17 citations

    1

    h-index

1–5