Concepedia

Value Framing

Value Framing is a rhetorical strategy in persuasive communication that selectively emphasizes specific moral, social, or economic values to shape audience perception of a proposal’s worth, distinguishing it from neutral or purely factual presentations by embedding offers or policies within a normative context that resonates with the audience’s preexisting value systems.

128

Publications

9.2K

Citations

274

Authors

177

Institutions

Publications per year

2017–2026

30

Parents

Publications

128

Value in ethics and economics

Choice Reviews Online · 1994 · 1.7K citations

, , +17

The Strike of the Demon: On Fitting Pro‐attitudes and Value

Włodek Rabinowicz, Toni Rønnow‐Rasmussen · Ethics · 2004 · 722 citations

, , +9

When values matter: Expressing values in behavioral intentions for the near vs. distant future

Tal Eyal, Michael D. Sagristano, Yaacov Trope et al. · Journal of Experimental Social Psychology · 2008 · 331 citations

, , +14

The Role of Values in Public Opinion Research

Milton Rokeach · Public Opinion Quarterly · 1968 · 330 citations

, , +12

Values, Framing, and Citizens’ Thoughts about Policy Issues: Effects on Content and Quantity

Paul R. Brewer, Kimberly Gross · Political Psychology · 2005 · 266 citations

, , +16

1–5 of 128

Authors

274

  1. PR
    Paul R. Brewer

    University of Wisconsin–Milwaukee, United States

    3 publications · 602 citations

    3

    h-index

  2. MB
    Monika Bednarek

    The University of Sydney, Australia

    2 publications · 286 citations

    2

    h-index

  3. SC
    Shelly Chaiken

    New York University, United States

    2 publications · 372 citations

    2

    h-index

  4. MS
    Marcus Selart

    Norwegian School of Economics, Norway

    2 publications · 112 citations

    2

    h-index

  5. AH
    André Hansla

    University of Gothenburg, Sweden

    2 publications · 96 citations

    2

    h-index

1–5 of 274

Institutions

177

  1. Purdue University West Lafayette

    West Lafayette, United States

    4 h-index

    6 publications

    234 citations

  2. The University of Sydney

    Sydney, Australia

    4 h-index

    8 publications

    624 citations

  3. University of Gothenburg

    Gothenburg, Sweden

    3 h-index

    7 publications

    218 citations

  4. The Ohio State University

    Columbus, United States

    3 h-index

    3 publications

    239 citations

  5. California University of Pennsylvania

    California, United States

    3 h-index

    4 publications

    109 citations

  6. New York University

    New York, United States

    3 h-index

    3 publications

    469 citations

  7. Temple University

    Philadelphia, United States

    2 h-index

    2 publications

    124 citations

  8. City, University of London

    London, United Kingdom

    2 h-index

    2 publications

    90 citations

1–8 of 177

Venues

  1. Choice Reviews Online

    CRO · 3 publications · 1.8K citations

    3

    h-index

  2. Political Psychology

    3 publications · 476 citations

    3

    h-index

  3. Political Communication

    3 publications · 195 citations

    3

    h-index

  4. Journal of Consumer Psychology

    3 publications · 187 citations

    3

    h-index

  5. SSRN Electronic Journal

    Repository · 3 publications · 42 citations

    3

    h-index

1–5