Concepedia

Segment Substitutability

Segment Substitutability is a theoretical construct in market segmentation analysis that denotes the degree to which consumers can interchangeably satisfy needs across different segments due to overlapping preferences, behaviors, or product/service alternatives.

5

Publications

209

Citations

9

Authors

7

Institutions

Publications per year

2017–2026

1

Parents

Publications

5

Nested or random coefficients logit? A comparison between alternative discrete choice models of product differentiation

Frank Verboven, Laura Verboven Grigolon · Lirias (KU Leuven) · 2014 · 114 citations · Full text

, , +16

Normative Models and Practical Applications of Segmentation in Business Markets

Stavros Kalafatis, Vicki Cheston · Industrial Marketing Management · 1997 · 35 citations

, , +16

Drink Beer for Science: An Experiment on Consumer Preferences for Local Craft Beer

Jarrett Hart · Journal of Wine Economics · 2018 · 35 citations · Full text

, , +11

Nested Logit or Random Coefficients Logit? A Comparison of Alternative Discrete Choice Models of Product Differentiation

Laura Verboven Grigolon, Frank Verboven · The Review of Economics and Statistics · 2013 · 26 citations

, , +16

Decomposing sales elasticities on segmented markets

Frans W. Plat, Peter S. H. Leeflang · International Journal of Research in Marketing · 1988 · 13 citations

, , +8

1–5 of 5

Authors

9

  1. SK
    Stavros Kalafatis

    Kingston University, United Kingdom

    1 publications · 35 citations

    1

    h-index

  2. BM
    Brian M. Mills

    University of Florida, United States

    1 publications · 12 citations

    1

    h-index

  3. FW
    Frans W. Plat

    University of Groningen, Netherlands

    1 publications · 13 citations

    1

    h-index

  4. VC
    Vicki Cheston

    1 publications · 35 citations

    1

    h-index

  5. PS
    Peter S. H. Leeflang

    University of Groningen, Netherlands

    1 publications · 13 citations

    1

    h-index

1–5 of 9

Institutions

7

  1. KU Leuven

    Leuven, Belgium

    1 h-index

    1 publications

    114 citations

  2. University of Idaho

    Moscow, United States

    1 h-index

    1 publications

    12 citations

  3. University of California, Davis

    Davis, United States

    1 h-index

    1 publications

    35 citations

  4. University of Florida

    Gainesville, United States

    1 h-index

    1 publications

    12 citations

  5. Center for Economic and Policy Research

    Washington D.C., United States

    1 h-index

    1 publications

    114 citations

  6. McMaster University

    Hamilton, Canada

    1 h-index

    1 publications

    114 citations

  7. University of Groningen

    Groningen, The Netherlands

    1 h-index

    2 publications

    26 citations

1–7 of 7

Venues

  1. Journal of Wine Economics

    1 publications · 35 citations

    1

    h-index

  2. The Antitrust Bulletin

    1 publications · 12 citations

    1

    h-index

  3. Industrial Marketing Management

    1 publications · 35 citations

    1

    h-index

  4. Lirias (KU Leuven)

    Repository · 1 publications · 114 citations

    1

    h-index

  5. International Journal of Research in Marketing

    IJRM · 1 publications · 13 citations

    1

    h-index

1–5