Concepedia

Psychographic Needs Segmentation

Psychographic Needs Segmentation is a method of market segmentation that classifies individuals based on psychological characteristics such as values, attitudes, interests, and lifestyles to identify distinct groups with similar motivational drivers underlying their consumption behaviors.

12

Publications

774

Citations

39

Authors

24

Institutions

Publications per year

2017–2026

4

Parents

Publications

12

Shades of green: A psychographic segmentation of the green consumer in Kuwait using self-organizing maps

Mohamed M. Mostafa · Expert Systems with Applications · 2009 · 402 citations

, , +15

Profiling the Potential “Green” Hotel Guest

Nelson Barber · Journal of Hospitality & Tourism Research · 2012 · 118 citations

, , +15

How green should you go? Understanding the role of green atmospherics in service environment evaluations

Nicole Bieak Kreidler, Sacha Joseph‐Mathews · International Journal of Culture Tourism and Hospitality Research · 2009 · 46 citations

, , +12

Who takes part in triathlon? An application of lifestyle segmentation to triathlon participants

Pamela Wicker, Kirstin Hallmann, Joachim Prinz et al. · International Journal of Sport Management and Marketing · 2012 · 37 citations

, , +17

One Sail Fits All? A Psychographic Segmentation of Digital Pirates

Charlotte Emily De Corte, Patrick Van Kenhove · Journal of Business Ethics · 2015 · 33 citations

, , +5

1–5 of 12

Authors

39

  1. NB
    Nelson Barber

    University of New Hampshire, United States

    1 publications · 118 citations

    1

    h-index

  2. AV
    Andrew Village

    York St John University, United Kingdom

    1 publications · 19 citations

    1

    h-index

  3. EW
    Emyr Williams

    University of Warwick, United Kingdom

    1 publications · 19 citations

    1

    h-index

  4. PW
    Pamela Wicker

    German Sport University Cologne, Germany

    1 publications · 37 citations

    1

    h-index

  5. JW
    Jane Wills

    London South Bank University, United Kingdom

    1 publications · 19 citations

    1

    h-index

1–5 of 39

Institutions

24

  1. Griffith University

    Brisbane, Australia

    2 h-index

    4 publications

    97 citations

  2. La Roche College

    Pittsburgh, United States

    1 h-index

    1 publications

    46 citations

  3. Ipsos (United Kingdom)

    London, United Kingdom

    1 h-index

    3 publications

    81 citations

  4. Ministry of Health and Child Welfare

    Harare, Zimbabwe

    1 h-index

    3 publications

    81 citations

  5. University of Duisburg-Essen

    Essen, Germany

    1 h-index

    2 publications

    74 citations

  6. Ghent University

    Ghent, Belgium

    1 h-index

    2 publications

    66 citations

  7. Kherson State University

    Kherson, Ukraine

    1 h-index

    2 publications

    42 citations

  8. Toronto Metropolitan University

    Toronto, Canada

    1 h-index

    2 publications

    30 citations

1–8 of 24

Venues

  1. Health Promotion International

    1 publications · 19 citations

    1

    h-index

  2. 1

    h-index

  3. 1

    h-index

  4. European Journal of Sustainable Development

    1 publications · 21 citations

    1

    h-index

  5. Journal of Business Ethics

    1 publications · 33 citations

    1

    h-index

1–5