Mohamed M. Mostafa

Gender differences in Egyptian consumers’ green purchase behaviour: the effects of environmental knowledge, concern and attitude

Mohamed M. Mostafa · International Journal of Consumer Studies · 2006 · 722 citations

Consumer Decision Making, Green Marketing, Engineering +14

More than words: Social networks’ text mining for consumer brand sentiments

Mohamed M. Mostafa · Expert Systems with Applications · 2013 · 621 citations

Social Media, Social Medium Mining, Digital Marketing +12

A hierarchical analysis of the green consciousness of the Egyptian consumer

Mohamed M. Mostafa · Psychology and Marketing · 2007 · 558 citations

Green Marketing, Sustainable Development, Consumer Research +25

Shades of green: A psychographic segmentation of the green consumer in Kuwait using self-organizing maps

Mohamed M. Mostafa · Expert Systems with Applications · 2009 · 400 citations

Culture, Green Marketing, Environmental Behavior +10

Antecedents of Egyptian Consumers' Green Purchase Intentions

Mohamed M. Mostafa · Journal of International Consumer Marketing · 2006 · 314 citations

Customer Satisfaction, Green Marketing, Egyptian Consumers +14