Market Gaps

Market Gaps is an academic construct referring to unmet needs or insufficient supply in a market, distinguished by its role in signaling potential opportunities for innovation or entrepreneurial intervention.

63

Publications

4.9K

Citations

127

Authors

96

Institutions

Publications per year

2017–2026

21

Variants

Market Gap

Authors

127

  1. GZ
    Gerald Zaltman

    Northwestern University, United States

    2 publications · 794 citations

    2

    h-index

  2. UP
    Ugo Panizza

    Graduate Institute of International and Development Studies, Switzerland

    2 publications · 47 citations

    2

    h-index

  3. RH
    Ricardo Hausmann

    Harvard University, United States

    2 publications · 47 citations

    2

    h-index

  4. CC
    Charles C. Slater

    University of Colorado Boulder, United States

    2 publications · 73 citations

    2

    h-index

  5. DB
    Dil Bahadur Rahut

    Centro Internacional de Mejoramiento de Maíz Y Trigo, Mexico

    2 publications · 54 citations

    2

    h-index

1–5 of 127

Venues

  1. Journal of Marketing

    JM · 3 publications · 113 citations

    3

    h-index

  2. Journal of Marketing Research

    2 publications · 794 citations

    2

    h-index

  3. The Journal of Human Resources

    JHR · 2 publications · 153 citations

    2

    h-index

  4. Econstor (Econstor)

    Repository · 2 publications · 65 citations

    2

    h-index

  5. Long Range Planning

    2 publications · 24 citations

    2

    h-index

1–5