Greenfield Entry

Greenfield Entry is a mode of foreign market entry in which a multinational enterprise establishes a wholly owned subsidiary by constructing new facilities and initiating operations from the ground up in a target country, distinguishing it from alternative entry modes such as acquisitions, joint ventures, or franchising.

209

Publications

16.2K

Citations

330

Authors

239

Institutions

Publications per year

2017–2026

58

Authors

330

  1. MB
    Martijn Burger

    Erasmus University Rotterdam, Netherlands

    7 publications · 334 citations

    7

    h-index

  2. FS
    Frank Stähler

    University of Tübingen, Germany

    5 publications · 273 citations

    5

    h-index

  3. HR
    Horst Raff

    Christian-Albrechts-Universität zu Kiel, Germany

    5 publications · 273 citations

    5

    h-index

  4. PN
    Pehr‐Johan Norbäck

    Research Institute of Industrial Economics, Sweden

    5 publications · 130 citations

    5

    h-index

  5. MR
    Michael Ryan

    Western Michigan University, United States

    5 publications · 273 citations

    5

    h-index

1–5 of 330

Venues

  1. SSRN Electronic Journal

    Repository · 20 publications · 622 citations

    15

    h-index

  2. RePEc: Research Papers in Economics

    Repository · 21 publications · 650 citations

    14

    h-index

  3. Strategic Management Journal

    SMJ · 11 publications · 4.7K citations

    11

    h-index

  4. Econstor (Econstor)

    Repository · 7 publications · 288 citations

    7

    h-index

  5. Journal of Management Studies

    6 publications · 1.4K citations

    6

    h-index

1–5