Destination Promotion
Destination Promotion is a strategic marketing activity that constitutes the systematic dissemination of persuasive information and symbolic representations about a geographical location to targeted audiences in order to enhance its visibility, shape its image, and stimulate visitation, distinguished from broader destination marketing by its focused emphasis on communication and outreach tactics.
171
Publications
15K
Citations
381
Authors
198
Institutions
Publications per year
2017–2026
71
Parents
171
Marketing the competitive destination of the future
Dimitrios Buhalis · Tourism Management · 2000 · 3.4K citations
Promoting Tourism Destination Image
Robert Govers, Kuldeep Kumar · Journal of Travel Research · 2007 · 422 citations · Full text
1–5 of 171
381
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198
Temple University
Philadelphia, United States
5 h-index
8 publications
582 citations
University of South Carolina
Columbia, United States
4 h-index
8 publications
154 citations

University of Central Florida
Orlando, United States
4 h-index
7 publications
1.3K citations

University of Otago
Dunedin, New Zealand
3 h-index
5 publications
140 citations
Purdue University West Lafayette
West Lafayette, United States
3 h-index
4 publications
169 citations
Virginia Tech
Blacksburg, United States
3 h-index
4 publications
1.2K citations
Minot State University
Minot, United States
3 h-index
3 publications
149 citations

Hong Kong Polytechnic University
Hong Kong, Hong Kong
3 h-index
4 publications
243 citations
1–8 of 198
JTR · 17 publications · 2.3K citations
15
h-index
14 publications · 4.7K citations
14
h-index
11 publications · 843 citations
11
h-index
JTTM · 10 publications · 567 citations
10
h-index
JVM · 8 publications · 956 citations
8
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1–5