Concepedia

Comparative Framing Effects

Comparative Framing Effects is a theoretical construct in opinion comparison that refers to the phenomenon whereby the presentation of contrasting viewpoints in alternative but logically equivalent formats systematically influences individuals' evaluative judgments, attitudes, or decision-making preferences through differential salience of comparative attributes.

21

Publications

1.6K

Citations

45

Authors

36

Institutions

Publications per year

2017–2026

7

Parents

Publications

21

Warm-Glow versus Cold-Prickle: The Effects of Positive and Negative Framing on Cooperation in Experiments

James Andreoni · The Quarterly Journal of Economics · 1995 · 927 citations

, , +17

When More May Be Less: The Effects of Regulatory Focus on Responses to Different Comparative Frames

Shailendra Pratap Jain, Nidhi Agrawal, Durairaj Maheswaran · Journal of Consumer Research · 2006 · 85 citations

, , +16

For Better or For Worse? Valenced Comparative Frames and Regulatory Focus

Shailendra Pratap Jain, Charles Lindsey, Nidhi Agrawal et al. · Journal of Consumer Research · 2007 · 81 citations

, , +9

Effects of discount framing in comparative price advertising

Sally McKechnie, James F. Devlin, Christine Ennew et al. · European Journal of Marketing · 2012 · 65 citations

, , +17

On Being Told How We Feel

Victoria Hollis, Alon Pekurovsky, Eunika Wu et al. · Proceedings of the ACM on Interactive Mobile Wearable and Ubiquitous Technologies · 2018 · 52 citations

, , +16

1–5 of 21

Authors

45

  1. SB
    Susanne Bruckmüller

    Friedrich-Alexander-Universität Erlangen-Nürnberg, Germany

    3 publications · 73 citations

    3

    h-index

  2. NA
    Nidhi Agrawal

    New York University, United States

    2 publications · 166 citations

    2

    h-index

  3. SP
    Shailendra Pratap Jain

    University of Washington, United States

    2 publications · 166 citations

    2

    h-index

  4. DM
    Durairaj Maheswaran

    New York University, United States

    2 publications · 166 citations

    2

    h-index

  5. TN
    Tejaswini Niranjana

    Centre for the Study of Culture and Society, India

    1 publications · 46 citations

    1

    h-index

1–5 of 45

Institutions

36

  1. New York University

    New York, United States

    2 h-index

    2 publications

    166 citations

  2. University of California, Santa Cruz

    Santa Cruz, United States

    1 h-index

    4 publications

    208 citations

  3. European University Institute

    Florence, Italy

    1 h-index

    2 publications

    76 citations

  4. Indiana University

    Bloomington, United States

    1 h-index

    1 publications

    81 citations

  5. Queens University

    Dhaka, Bangladesh

    1 h-index

    1 publications

    14 citations

  6. Gonzaga University

    Spokane, United States

    1 h-index

    1 publications

    20 citations

  7. Pohang University of Science and Technology

    Pohang, South Korea

    1 h-index

    1 publications

    34 citations

  8. Florida International University

    Miami, United States

    1 h-index

    2 publications

    40 citations

1–8 of 36

Venues

  1. Journal of Consumer Research

    JCR · 3 publications · 196 citations

    3

    h-index

  2. The Quarterly Journal of Economics

    QJE · 1 publications · 927 citations

    1

    h-index

  3. Applied Cognitive Psychology

    ACP · 1 publications · 18 citations

    1

    h-index

  4. Journal of Business Research

    JBR · 1 publications · 20 citations

    1

    h-index

  5. International Interactions

    1 publications · 28 citations

    1

    h-index

1–5