Alternative Consumption

Alternative Consumption is a form of consumer behavior within subcultural consumption that diverges from mainstream market practices by emphasizing non-normative, often ideologically driven practices that resist or reconfigure dominant consumption paradigms.

144

Publications

9.2K

Citations

409

Authors

220

Institutions

Publications per year

2017–2026

60

Authors

409

  1. CC
    Colin C. Williams

    University of Sheffield, United Kingdom

    5 publications · 145 citations

    5

    h-index

  2. IS
    Isabelle Szmigin

    University of Birmingham, United Kingdom

    4 publications · 170 citations

    4

    h-index

  3. MC
    Marylyn Carrigan

    University of Birmingham, United Kingdom

    4 publications · 203 citations

    4

    h-index

  4. WB
    Wided Batat

    Université Claude Bernard Lyon 1, France

    4 publications · 178 citations

    4

    h-index

  5. PN
    Pascal Noel

    University of Chicago, United States

    3 publications · 518 citations

    3

    h-index

1–5 of 409

Venues

  1. Journal of Marketing Management

    MM · 6 publications · 208 citations

    6

    h-index

  2. Journal of Consumer Culture

    JOC · 5 publications · 638 citations

    5

    h-index

  3. International Journal of Consumer Studies

    5 publications · 151 citations

    5

    h-index

  4. Sociologia Ruralis

    4 publications · 536 citations

    4

    h-index

  5. SSRN Electronic Journal

    Repository · 4 publications · 109 citations

    4

    h-index

1–5