Concepedia

Chang-Dae Ham

CH

11

Publications

950

Citations

11

H-Index

2015

Active since

Affiliations

University of Illinois Urbana-Champaign(Current)

University of North Dakota

Incheon National University

Hanyang University

Chang-Dae Ham is an author at University of Illinois Urbana-Champaign specializing in management, communication, and marketing.

Top concepts

ManagementCommunicationMarketingArtsAdvertisingConsumer BehaviorConsumer ResearchSocial MediaMedia MarketingSocial Influence

Publications per year

2015–2021

11

Publications

11

How to Measure Persuasion Knowledge

Chang-Dae Ham, Michelle R. Nelson, Susmita Das · International Journal of Advertising · 2015 · 192 citations

Behavioral Decision Making, Persuasive Technology, Consumer Research +25

A Double-Edged Sword? Predicting Consumers’ Attitudes Toward and Sharing Intention of Native Advertising on Social Media

Joonghwa Lee, Soojung Kim, Chang-Dae Ham · American Behavioral Scientist · 2016 · 192 citations

Consumer Uncertainty, Behavioral Decision Making, Targeted Advertising +20

Exploring how consumers cope with online behavioral advertising

Chang-Dae Ham · International Journal of Advertising · 2016 · 167 citations

The Role of CSR in Crises: Integration of Situational Crisis Communication Theory and the Persuasion Knowledge Model

Chang-Dae Ham, Jeesun Kim · Journal of Business Ethics · 2017 · 144 citations

Risk Communication, Organizational Communication, Communication Study +11

The effects of CSR communication in corporate crises: Examining the role of dispositional and situational CSR skepticism in context

Chang-Dae Ham, Jeesun Kim · Public Relations Review · 2019 · 82 citations

Organizational Communication, Crisis Communication, Management +9

Rows per page

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