Concepedia

Gregory Ashworth

GA

19

Publications

2.8K

Citations

16

H-Index

1995

Active since

Affiliations

University of Groningen(Current)

Gregory Ashworth is an author at University of Groningen specializing in tourism, business, and culture.

Top concepts

TourismBusinessCultureSocial SciencesMarketingUrban PlanningCultural HeritageLanguageManagementUrban Design

Publications per year

1995–2016

19

Publications

19

Urban tourism research: Recent progress and current paradoxes

Gregory Ashworth, Stephen J. Page · Tourism Management · 2010 · 920 citations · Full text

Urban Tourism, Urban Planning, Tourism +2

Beyond the logo: Brand management for cities

Gregory Ashworth, Mihalis Kavaratzis · Journal of Brand Management · 2007 · 409 citations · Full text

Marketing, Advertising, Brand Positioning +8

Place marketing: how did we get here and where are we going?

Mihalis Kavaratzis, Gregory Ashworth · Journal of Place Management and Development · 2008 · 354 citations

Place Marketing, Culture, Destination Marketing +15

The Instruments of Place Branding: How is it Done?

Gregory Ashworth · European Spatial Research and Policy · 2009 · 188 citations · Full text

Cultural Heritage, Brand Strategy, Social Sciences +19

Selling the City

Gregory Ashworth, Henk Voogd · 1995 · 167 citations

Urban Geography, Urban Theory, Urban Design +7

Rows per page

1–5 of 19