Athanassios Krystallis

Organic consumers’ personal values research: Testing and validating the list of values (LOV) scale and implementing a value-based segmentation task

George Chryssohoidis, Athanassios Krystallis · Food Quality and Preference · 2005 · 312 citations

Business, Marketing, Marketing Management +13

Ethnocentric beliefs and country‐of‐origin (COO) effect

George Chryssochoidis, Athanassios Krystallis, Panagiotis Perreas · European Journal of Marketing · 2007 · 307 citations

Business, Food Science, Marketing +14

Organic Consumers' Profile and Their Willingness to Pay (WTP) for Selected Organic Food Products in Greece

Athanassios Krystallis, Christos Fotopoulos, Yorgos Zotos · Journal of International Consumer Marketing · 2006 · 193 citations

Agriculture, Marketing, Marketing Management +16

Societal and individualistic drivers as predictors of organic purchasing revealed through a portrait value questionnaire (PVQ)‐based inventory

Athanassios Krystallis, Marco Vassallo, George Chryssohoidis et al. · Journal of Consumer Behaviour · 2008 · 126 citations

Business, Marketing, Consumer Behavior +14

Consumer-perceived quality in ‘traditional’ food chains: The case of the Greek meat supply chain

Athanassios Krystallis, George Chryssochoidis, Joachim Scholderer · Appetite · 2006 · 99 citations

Agriculture, Food Science, Supply Chain Management +14