Concepedia

Sanjiv Mittal

SM

6

Publications

214

Citations

6

H-Index

1991

Active since

Affiliations

Guru Gobind Singh Indraprastha University(Current)

International Management Institute

Galgotias University

Sanjiv Mittal is an author at Guru Gobind Singh Indraprastha University specializing in management, business, and marketing.

Top concepts

BusinessManagementMarketingService QualityPerformance StudiesCustomer SatisfactionTeachingEducationFood PolicyProductivity

Publications per year

1991–2018

6

Publications

6

Evaluating the Effects of Service Quality, Customer Satisfaction, and Service Value on Behavioral Intentions with Life Insurance Customers in India

Rajat Gera, Sanjiv Mittal, Dharminder Kumar Batra et al. · International Journal of Service Science Management Engineering and Technology · 2017 · 79 citations

Quality Of Life, Customer Satisfaction, Service Quality +10

Performance-oriented factors for women entrepreneurs – a scale development perspective

Pooja Jha, Munish Makkad, Sanjiv Mittal · Journal of Entrepreneurship in Emerging Economies · 2018 · 50 citations

Entrepreneurial Phenomenon, Performance Studies, Management +12

An evaluation of an integrated perspective of perceived service quality for retail banking services in India

Sanjiv Mittal, Rajat Gera, Dharminder Kumar Batra · International Journal of Bank Marketing · 2015 · 42 citations

Total Quality Management, Customer Satisfaction, Quality Management Systems +20

Measuring retail productivity of food & grocery retail outlets using the DEA technique

Akanksha Gupta, Sanjiv Mittal · Journal of Strategic Marketing · 2010 · 22 citations

Productivity, Resource Productivity, Food Marketing +15

Evaluating the validity of Student Evaluation of Teaching Effectiveness (SET) in India

Sanjiv Mittal, Rajat Gera, Dharminder Kumar Batra · Education + Training · 2015 · 11 citations

Generalizability Theory, Educational Psychology, Halo Effect +20

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