Concepedia

Robert E. Stassen

RE

Statistics

Publications

7

Citations

231

H-Index

7

Active since

1990

Affiliations

University of Arkansas at Fayetteville(Current)

University of Nebraska–Lincoln

Robert E. Stassen is an author at University of Arkansas at Fayetteville specializing in business, marketing, and business economics.

Publications per year

1990–2008

7

Publications

7

Assortment overlap: its effect on shopping patterns in a retail market when the distributions of prices and goods are known

Robert E. Stassen, John D. Mittelstaedt, Robert A. Mittelstaedt · Journal of Retailing · 1999 · 71 citations

Business, Business Economics, Economics +11

The Effective Delivery of Franchisor Services: A Comparison of U.S. and German Support Practices for Franchisees

Marko Grünhagen, Robin B. DiPietro, Robert E. Stassen et al. · Journal of Marketing Channels · 2008 · 36 citations

Business, Marketing, Customer Relationship Management +5

Territory Encroachment in Maturing Franchise Systems

Robert E. Stassen, Robert A. Mittelstaedt · Journal of Marketing Channels · 1995 · 30 citations

Law, Business Economics, Regulatory Policy +12

Shopping behavior and retail merchandising strategies

Robert A. Mittelstaedt, Robert E. Stassen · Journal of Business Research · 1990 · 27 citations

Business, Marketing, Retail Management +12

Do Franchise Systems Advertise Enough? U.S. Restaurant Expenditures and Performance 1989 to 1998

Robert E. Stassen, Robert A. Mittelstaedt · Journal of Marketing Channels · 2002 · 24 citations

Business, Business Economics, Marketing +15

1–5 of 7