Concepedia

Ying‐Chan Tang

YT

4

Publications

452

Citations

4

H-Index

2003

Active since

Affiliations

Yuanpei University(Current)

National Yang Ming Chiao Tung University

Ying‐Chan Tang is an author at Yuanpei University specializing in business, management, and digital marketing.

Top concepts

BusinessManagementMarketingBusiness StrategyDigital MarketingFinanceMedicineStrategyEducationE-business

Publications per year

2003–2009

4

Publications

4

Typology of online shoppers

Ah Keng Kau, Ying‐Chan Tang, Sanjoy Ghose · Journal of Consumer Marketing · 2003 · 281 citations

Customer Satisfaction, Digital Marketing, E-commerce +20

Does firm performance reveal its own causes? the role of Bayesian inference

Ying‐Chan Tang, Fen‐May Liou · Strategic Management Journal · 2009 · 84 citations

Observable Financial Performance, Firm Performance, Organizational Economics +20

Detecting hospital fraud and claim abuse through diabetic outpatient services

Fen‐May Liou, Ying‐Chan Tang, Jean-Yi Chen · Health Care Management Science · 2008 · 70 citations

Fraud Detection, Family Medicine, Health Policy +7

B2B brand extension to the B2C market—The case of the ICT industry in Taiwan

Ying‐Chan Tang, Fen‐May Liou, Sheng-Yao Peng · Journal of Brand Management · 2008 · 17 citations

Mobile Commerce, Digital Marketing, B2b Brand Extension +12

Rows per page

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