Beverley Sparks - Concepedia

Author

Beverley Sparks

Griffith University

Also Known As

, BEVERLEY SPARKS, Beverley A Sparks, Beverley A. Sparks, Beverley Ann Sparks, Beverley Sparks

141

Publications

11.9K

Citations

H-Index

166

Concepts

All Affiliations

Griffith University Hong Kong Polytechnic University The University of Queensland University of South Carolina Temple University

About

Beverley Sparks is an author at Griffith University specializing in marketing, management, and business.

Top Concepts

#	Concept	H-Index	Publications	Citations
1	Business	38	58	9.3K
2	Arts	5	5	537
3	Education	4	4	202
4	Engineering	3	3	178
5	Health Sciences	1	1	23

Beverley Sparks

Publications

11.4K

Citations

H-Index

Page 1

	Year	Citations
The impact of online reviews on hotel booking intentions and perception of trust Beverley Sparks, Victoria Browning Tourism Management Trust MetricCustomer SatisfactionOnline Customer BehaviorCustomer ReviewHotel Booking Intentions	2011	1.5K
Application of Fairness Theory to Service Failures and Service Recovery Janet R. McColl‐Kennedy, Beverley Sparks Journal of Service Research Service ProviderCustomer SatisfactionBehavioral Decision MakingServices ManagementService Assurance	2003	637
The Role of Customer Engagement in Building Consumer Loyalty to Tourism Brands Kevin Kam Fung So, Ceridwyn King, Beverley Sparks, Journal of Travel Research Customer ExperienceCustomer SatisfactionConsumer ResearchBrand StrategyBrand Loyalty	2014	587
Customer Engagement With Tourism Brands Kevin Kam Fung So, Ceridwyn King, Beverley Sparks Journal of Hospitality & Tourism Research Customer ExperienceCustomer Satisfaction25-Item Ce ScaleBrand StrategyConsumer Research	2012	585
Planning a wine tourism vacation? Factors that help to predict tourist behavioural intentions Beverley Sparks Tourism Management Customer SatisfactionTourist Behavioural IntentionsBehavioral SciencesDestination MarketingTourism Competitiveness	2007	524
Online travel reviews as persuasive communication: The effects of content type, source, and certification logos on consumer behavior Beverley Sparks, Helen Perkins, Ralf Buckley Tourism Management Customer SatisfactionOnline Customer BehaviorCustomer ReviewOnline Travel ReviewsInteractive Marketing	2013	511
Chinese Outbound tourists: Understanding their attitudes, constraints and use of information sources Beverley Sparks, Grace Pan Tourism Management Customer SatisfactionCultureInternational TourismInformation SourcesChinese Outbound Tourists	2008	463
Responding to negative online reviews: The effects of hotel responses on customer inferences of trust and concern Beverley Sparks, Kevin Kam Fung So, Graham L. Bradley Tourism Management Negative Online ReviewsCustomer SatisfactionConsumer ResearchHospitalityCommunication	2015	461
Justice strategy options for increased customer satisfaction in a services recovery setting Beverley Sparks, Janet R. McColl‐Kennedy Journal of Business Research Justice Strategy OptionsCustomer SatisfactionService QualityService RecoveryService Research	2001	407
Evaluative and relational influences on service loyalty Ken Butcher, Beverley Sparks, Frances O’Callaghan International Journal of Service Industry Management Customer SatisfactionService LoyaltyValue TheoryConsumer ResearchService Encounter Satisfaction	2001	347

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