Concepedia

Ogenyi Omar

OO

21

Publications

618

Citations

15

H-Index

1994

Active since

Affiliations

London South Bank University(Current)

University of Hertfordshire

Grand Valley State University

Benue State University

Ogenyi Omar is an author at London South Bank University specializing in management, business, and marketing.

Top concepts

ManagementBusinessMarketingConsumer ResearchConsumer BehaviorMarketing StrategyCustomer SatisfactionConsumer Decision MakingBrand StrategyMarketing Management

Publications per year

1994–2009

21

Publications

21

International airport influences on impulsive shopping: trait and normative approach

Ogenyi Omar, Anthony Kent · International Journal of Retail & Distribution Management · 2001 · 98 citations

Behavioral Decision Making, Consumer Study, Social Psychology +18

Retail bank selection in developed and developing countries: A cross‐national study of students' bank‐selection criteria

Charles Blankson, Ogenyi Omar, Julian Ming‐Sung Cheng · Thunderbird International Business Review · 2009 · 63 citations

Customer Satisfaction, Retail Bank Selection, Consumer Research +17

Marketing practices of African and Caribbean small businesses in London, UK

Charles Blankson, Ogenyi Omar · Qualitative Market Research An International Journal · 2002 · 59 citations

Small Business Marketing, Caribbean Small Businesses, Intercultural Marketing +8

Life Insurance in Nigeria: An Application of the Theory of Reasoned Action to Consumers' Attitudes and Purchase Intention

Ogenyi Omar, Nana Owusu‐Frimpong · Service Industries Journal · 2007 · 49 citations

Grocery Purchase Behaviour for National and Own-Label Brands

Ogenyi Omar · Service Industries Journal · 1996 · 43 citations

Rows per page

1–5 of 21