Jukka Heikkilä

Modeling hedonic is continuance through the uses and gratifications theory: An empirical study in online games

Hongxiu Li, Liu Yong, Xiaoyu Xu et al. · Computers in Human Behavior · 2015 · 336 citations · Full text

Social Sciences, Marketing, Psychology +15

Business continuity of business models: Evaluating the resilience of business models for contingencies

Marko Niemimaa, Jonna Järveläinen, Marikka Heikkilä et al. · International Journal of Information Management · 2019 · 154 citations

Management, Strategic Management, Business Strategy +12

From strategic goals to business model innovation paths: an exploratory study

Marikka Heikkilä, Harry Bouwman, Jukka Heikkilä · Journal of Small Business and Enterprise Development · 2017 · 146 citations · Full text

Management, Strategic Management, Strategy +15

Modeling consumer switching behavior in social network games by exploring consumer cognitive dissonance and change experience

Liu Yong, Hongxiu Li, Xiaoyu Xu et al. · Industrial Management & Data Systems · 2016 · 60 citations · Full text

Business, Information Systems, Marketing +17

Achieving agility using business model stress testing

Harry Bouwman, Jukka Heikkilä, Marikka Heikkilä et al. · Electronic Markets · 2017 · 49 citations · Full text

Management, Strategic Management, Strategy +17