María Cordente-Rodríguez

HOW COMPANIES INTEGRATE ENVIRONMENTAL ISSUES INTO THEIR MARKETING STRATEGIES

Juan Carlos Gázquez‐Abad, Jose-Felipe Jimenez-Guerrero, Juan-Antonio Mondéjar-Jiménez et al. · Environmental Engineering and Management Journal · 2011 · 22 citations · Full text

Business, Marketing, Marketing Management +12

Active Participation of E-Consumer: A Qualitative Analysis From Fashion Retailer Perspective

Carlota Lorenzo‐Romero, María Encarnación Andrés Martínez, María Cordente-Rodríguez et al. · SAGE Open · 2021 · 11 citations · Full text

Management, Innovation Management, Strategic Management +13

Case Studies As Practical Teaching In The New Marketing Courses

Juan-Antonio Mondéjar-Jiménez, María Cordente-Rodríguez, Miguel Ángel Gómez Borja et al. · American Journal of Business Education (AJBE) · 2010 · 10 citations · Full text

Education, Higher Education, Marketing +8

ENVIRONMENTAL BEHAVIOR AND SELECTIVE WASTE MANAGEMENT IN SPANISH HOUSING

María Cordente-Rodríguez, Juan-Antonio Mondéjar-Jiménez, María Leticia Meseguer Santamaría et al. · Environmental Engineering and Management Journal · 2010 · 10 citations · Full text

Management, Environmental Management, Environmental Social Science +15