Concepedia

Charles Rader

CR

Statistics

Publications

4

Citations

113

H-Index

4

Active since

2013

Affiliations

Western Carolina University(Current)

University of St. Thomas - Minnesota

Charles Rader is an author at Western Carolina University specializing in marketing, consumer research, and management.

Top concepts

MarketingConsumer ResearchManagementConsumer CultureInteractive MarketingArtsCultureBrandingBusinessLanguage

Publications per year

2013–2016

4

Publications

4

Consumption experience

Clinton D. Lanier, Charles Rader · Marketing Theory · 2015 · 53 citations

Customer Satisfaction, Consumer Culture, Consumer Study +14

Anthropomorphism, marketing relationships, and consumption worth in the<i>Toy Story</i>trilogy<sup>1</sup>

Clinton D. Lanier, Charles Rader, Aubrey R. Fowler · Journal of Marketing Management · 2013 · 28 citations

Charles Rader, Zahed Subhan, Clinton D. Lanier et al. · International Journal of Pharmaceutical and Healthcare Marketing · 2014 · 17 citations

Digital Marketing, Social Marketing, Consumer Research +21

Deconstructing symbolic consumption: exploring the anti-synthetic space between meaning and meaninglessness

Clinton D. Lanier, Charles Rader · Consumption Markets & Culture · 2016 · 15 citations

Cultural Consumption, Anti-synthetic Space, Consumer Research +24

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