Jangsun Hwang

Measures of Perceived Interactivity: An Exploration of the Role of Direction of Communication, User Control, and Time in Shaping Perceptions of Interactivity

Sally J. McMillan, Jangsun Hwang · Journal of Advertising · 2002 · 1.1K citations

Business, Communication, Marketing +11

Potential toxicity of polystyrene microplastic particles

Jangsun Hwang, Daheui Choi, Seora Han et al. · Scientific Reports · 2020 · 663 citations · Full text

Life Sciences, Immunology, Toxicology +17

An assessment of the toxicity of polypropylene microplastics in human derived cells

Jangsun Hwang, Daheui Choi, Seora Han et al. · The Science of The Total Environment · 2019 · 646 citations

Natural Sciences, Cell Biology, Toxicology +12

How Consumers Evaluate eWOM (Electronic Word-of-Mouth) Messages

Sun-Jae Doh, Jangsun Hwang · CyberPsychology & Behavior · 2008 · 470 citations

Business, Communication, Marketing +15

Effects Of Structural And Perceptual Factors On Attitudes Toward The Website

Sally J. McMillan, Jangsun Hwang, Guiohk Lee · Journal of Advertising Research · 2003 · 190 citations

Business, Communication, Marketing +17